business leaders

As a business leader, you have spent countless hours mastering every aspect of your profession. You’ve refined your leadership skills, built key relationships, analyzed markets, and honed your decision-making to gain a competitive edge. But there’s one crucial area that often goes overlooked: the health of your brain and its underlying biology


What Thought Leaders Say:

“When I think about human performance in any discipline, Dr. Michael Schmidt is one of the very first people I call. Increasingly, business leaders are taking the lessons learned from elite athletes and using them to elevate their own personal and team performance. Few individuals have been able to translate this complexity into performance solutions across these different leadership environments like Michael.”

Verne Harnish
Global Scaleup Fellow, Harvard School of Engineering and Applied Sciences
Bestselling author; “The Greatest Business Decisions of All Time;” “Scaling Up;” and “Start to Scale”
Founder of the Entrepreneurs’ Organization (EO)
Founder and CEO Scaling Up
Founder, Entrepreneurial Masters’ Program, MIT

THe benefits of Elevating Brain Fitness for business leaders

Brain fitness—your brain’s ability to function at an optimal level—directly impacts core leadership skills like emotional regulation, focus, attention, problem-solving, decision making, and resilience. Leaders today are expected to process more data, handle greater uncertainty, and sustain high performance over longer periods. In the presence of diminished brain fitness, fatigue, stress, and mental fog can slow you down, jeopardizing both your leadership and your organization’s results. 

Investing in a brain fitness program isn’t just about sustaining your current performance—it is also about enhancing it. Whether you’re seeking to drive innovation, lead strategic growth, improve decision speed, or simply extend your career’s longevity, modern leaders increasingly realize that optimizing brain fitness is essential to optimal execution. 

The role of neuroscience (brain fitness) in advancing business interests has become so fundamental to the next evolution of business leadership, that the Wharton School of Business (U Penn) has founded the Wharton Neuroscience Initiative. They state, “Neuroscience provides a powerful tool for understanding the reasons that people make the choices they do: the role of sensory information, emotional responses, and the influence of others. Indeed, we now stand poised to predict more successful business and policy strategies by looking at the underlying, more private, neural responses.”

Forbes has also addressed the subject of the brain’s critical role in business acumen. They wrote, “In today’s knowledge-based economy, where innovation and creativity reign supreme, so too does the peak performance of the corporate athlete. Hence, the importance of maintaining optimal brain health cannot be overstated. Our ability to think quickly and critically, solve complex problems and adapt to ever-changing circumstances is directly linked to the well-being of our brains.”

The team behind Brain Fitness for Leaders has been operating at the frontier of human performance in the most extreme operating environments for three decades. The simultaneous translation of that know-how to the corporate leadership world has been part of the natural foundation of the program for many years.

Optimizing brain fitness has been shown to enhance the following essential attributes in high performing individuals and teams (see adjacent).


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